Priscilla H. C. Crawford

Over the past couple weeks I have been messaging with the marketing department of OU Press about a couple different things book things.

First, the cover mock ups – imagine my delighted squeal! Seeing these, made by other people, makes the book seem more real. I think both options are lovely. I asked co-workers, family, and social media followers which they preferred. The Wichita Mountains with wildflowers in the foreground was the clear winner, at about 3:1.

The second item was the promotional text that describes the book in the sales catalogue, on book seller websites, and on the back of the book. I wrote a synopsis from which the marketing experts then added praise and compliments. I must admit, I got a little emotional reading the accolades. And yes, I understand that it is a marketing piece crafted to sell books. But how would you feel if you saw this about something you had written?

Long overdue, this lavishly illustrated, friendly guide is the book citizen-scientists and curious wanderers will want in their hands as they set out to explore the state’s abundant natural diversity.